Perception is Reality.
Making a good impression can be as easy as serving the right brands.
- Hospital patients, on how brands positively impacted their stay:
"Knowing that they are using name brands made me feel better."
"It confirmed that it was a quality hospital. They care about us."
- Hospital patients, on generic or off-brand products:
"It screams they don't care."
"I'm not satisfied because I don't liek the taste of off-brands."